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Wednesday, 28 June 2017 15:57

How to find solid employees

How to find good employees:

 

1.        Pay more than you want or expect to.

2.       Interview candidates three times or more.

3.       Explain all expectations before hire date, have them sign a document that lists the expectations, including and especially goal structure.

4.       Inform hire that he or she is on a 90 day trial period, and that it is a production position and..

5.       Reward success, punish failure.

6.       Provide leadership.

 

Published in Blog

I wrote two articles today for Club Solutions Magazine, and I filmed a short video for my youtube channel.

One of the articles was about why I like the paid trial offer for memberships.  In it, I write about how too many gyms mix marketing and sales together, and therefore try to do a price driven offer, like free enrolment all of the time.  And those offers only work for serious gym goers, and even then, can backfire, because those folks will simply wait for you to offer free enrollment again.

Instead, use a paid trial offer to get some of the intimidated segment of the sedentary population to take action. Free has no value.  Free week, free 14 days, those do not work.

Published in Blog