Would she be proud?

My mom died 8 years ago yesterday. She was 64 years old and she died from ALS.  She was diagnosed in November and died in June. She made it 7 months, the last two being unbearable to watch. I was 38 years old when she departed, and 37 when I learned the news about her…

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What is your mission statement?

I was hired by a fitness center recently who had a mission statement, yet nobody, including the owner, could recite it verbatim.  Some employees didn’t even know that one existed. This fitness center also has an issue with who they are and what they do.  And that all ties back into their mission statement. A…

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I can do it on my own

If you own a small, 24 hours key card fitness FRANCHISE, you aren’t getting the support that you need to be successful at selling PT. This isn’t intended to be insulting towards the headquarters of fitness franchises. It’s simply Jason Linse’s opinion having spent some years in one of these headquarters.

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So you bought a Snap Fitness, now what?

I worked with a lot of Snap Fitness owners.  The main reason is because I was a headquarters employee for several years.  I met many owners during my time as the Director of Franchisee Training.  They were/are some of the best people I have ever come across in my professional life.  Most of them were…

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Mainstream gyms, small group and team training

I received an email today from a training gym/studio owner. His gym is called Fitzone. I like that name. He is on my email list and was responding to an email I sent out this morning. He was complimentary and mentioned that he had been to one of my presentations for a fitness organization a…

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20 hours and not 10,000

I saw a video yesterday, a short one, about how it takes to learn something in only 20 hours.  According to the speaker, the 10,000 hour thing (this was a hot topic about 10 years ago) is not true. Whew. Okay, this is one man’s opinion, but it made sense to me. I am very…

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So, you own a fitness center

What a tough business to be in.   Especially, nowadays.   Here you are, offering a clean and comfortable environment, in a space full of expensive and cool looking equipment, all for about $50.00 per month, and now you have to deal with the purple assholes who opened up down the street to sell memberships for $10.00…

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